Saturday, July 21, 2007

Check Out

If you have yet to see the MLB commercial featuring Dane Cook, here it is and it's worth a look as it includes plenty of Mets' moments as it promotes postseason baseball.

After you check out the commercial, go visit a promotional site run by Major League Baseball. There are some great postseason videos on there you can download and watch as well as some contests and whole bunch of content.

As I marketing guy I really appreciate the unique approach MLB is taking to promote the postseason in JULY! Talk about lead time. Still the Dane Cook MLB commercial is well done, and I still get chills watching Endy Chavez make "The Catch."

This Mets Lifer tips his hat to MLB for using a promotion to get people energetic about the upcoming playoffs while providing an entertaining site for fans.

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